Wealth planning built around your business.

Comprehensive financial guidance for business owners navigating growth, succession, and the transition to personal wealth.

Small business financial planning

Integrating your business and personal financial life

For most business owners, the line between personal and business finances is blurred by design. Your business is your largest asset, your primary income source, and often the foundation of your retirement plan. We help you manage that complexity by coordinating business cash flow, personal savings, tax strategy, and long-term planning into a single coherent picture.

Whether you're in growth mode, preparing for a sale, or planning for the next generation, we bring the depth of planning your situation demands.

Integrating business and personal finances

A deliberate process, not a sales cycle

Business owners are used to being sold to. This works differently. Every engagement follows the same four stages, and you'll know exactly where you are in them at any point.

Stage One

Discovery

We map what you actually have: the business, its structure and cash flow, your personal balance sheet, and the places where the two are tangled together in ways that create risk or cost you money.

Stage Two

Strategy

We build the plan around the decisions that matter most in your situation, whether that's plan design, entity structure, compensation, or positioning the business years ahead of a sale.

Stage Three

Implementation

We put the structures in place and coordinate directly with your CPA and attorney, so the tax, legal, and investment pieces are working from the same set of facts rather than in isolation.

Stage Four

Ongoing Review

Businesses change. We revisit the plan as revenue, ownership, and your timeline shift, so the structure you built two years ago still fits the company you're running today.

Services for business owners

From day-to-day planning to once-in-a-lifetime transactions, we support business owners, from sole proprietors to mid-market companies, across every dimension of their financial life.

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Business Succession Planning

Structuring ownership transitions, whether to family, key employees, or a third-party buyer, to preserve value and minimize tax.

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Liquidity Event Planning

Preparing for a business sale well in advance to maximize after-tax proceeds and deploy capital effectively.

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Retirement Plan Design

Establishing and optimizing defined contribution and defined benefit plans to build tax-advantaged wealth inside your business.

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Tax-Efficient Compensation

Structuring owner compensation, distributions, and deferred compensation to minimize your overall tax burden.

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Personal Investment Management

Building and managing a diversified personal portfolio that complements your business exposure without duplicating it.

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Estate & Legacy Planning

Coordinating business interests with estate planning to protect what you've built and transfer it on your terms.

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Key Person & Buy-Sell Planning

Ensuring your business and your family are protected if something unexpected happens to you or a business partner.

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Cash Flow & Income Planning

Managing the variability of business income to support a stable personal financial plan through every business cycle.

Planning your exit before you need one

The most expensive mistake business owners make is waiting until they're ready to sell before thinking about the transaction. The decisions that determine how much you keep, including business structure, asset vs. stock sale, installment arrangements, and Qualified Small Business Stock exclusions, need to be made years in advance to have their full effect.

We work with business owners well before a liquidity event to position the business and its ownership structure for the best possible after-tax outcome. That includes coordinating with M&A attorneys and CPAs, evaluating third-party sale vs. internal succession options, and making sure the proceeds translate into a lasting personal financial plan, not just a large deposit that gets mismanaged post-close.

  • Pre-sale tax positioning and deal structure analysis
  • Qualified Small Business Stock (QSBS) planning
  • Installment sales, earnouts, and seller financing strategy
  • Family and key-employee succession structuring
  • Post-exit investment and income planning
Exit and succession planning
Business cash flow planning

Separating personal wealth from business capital

Business owners often conflate their personal and business finances, drawing more when business is good, less when it isn't, and hoping it evens out. It rarely does. Without a deliberate structure separating business capital from personal income, it's difficult to build real personal wealth independent of the business, manage tax liability efficiently, or plan accurately for the future.

We help owners establish a clear framework: how much to pay yourself in salary vs. distributions, how to build personal liquidity buffers that can weather a slow business cycle, and how to deploy excess business cash in a way that serves both the business and your personal balance sheet.

  • Salary vs. distribution optimization for S-Corp and LLC owners
  • Personal liquidity planning independent of business performance
  • Managing variable income through conservative spending frameworks
  • Coordinating business and personal cash flow across tax years
Read our guide to cash flow management and forecasting →

Building retirement wealth inside your business

Business owners have access to some of the most powerful retirement savings vehicles available, but choosing the right one, and structuring it correctly, requires matching the plan to your business profile. A Solo 401(k) can allow a self-employed owner to defer up to $70,000 per year. A SEP-IRA is simpler but capped differently. A defined benefit or cash balance plan can allow high-income owners to defer $100,000 or more annually, with a significant tax deduction in the year of contribution.

Getting this right matters enormously over time. We evaluate the full landscape of plan options for your situation and implement the structure that maximizes your retirement contributions, reduces your current tax burden, and integrates with your overall financial plan.

  • Solo 401(k): highest contribution limits for self-employed and owner-only businesses
  • SEP-IRA: simple, flexible, no annual filing requirement
  • SIMPLE IRA: designed for small businesses with a handful of employees
  • Defined Benefit & Cash Balance Plans: for high earners seeking outsized annual deferrals
  • Profit-sharing plan design and annual contribution optimization
Read our employee benefits guide for business owners →
Owner retirement plan design
Tax-efficient wealth extraction

Keeping more of what your business generates

For business owners, the tax return is one of the most important financial planning documents of the year, and one of the most underutilized. The difference between a well-structured and a poorly structured owner compensation strategy can easily be tens of thousands of dollars annually, compounded over the life of a business.

We work closely with your CPA to identify and implement strategies that legally reduce your tax burden at both the business and personal level, coordinating the timing of income, the structure of deductions, and the use of tax-advantaged accounts to build wealth more efficiently year over year.

  • Entity structure review: S-Corp, LLC, and C-Corp tax treatment
  • Qualified Business Income (QBI) deduction optimization
  • Section 179 and bonus depreciation strategies
  • Roth conversion planning in low-income business years
  • Charitable giving strategies, including Donor-Advised Funds and appreciated asset gifting
  • Deferred compensation and benefits structuring
Read our tax planning guide for business owners →
Business owners at every stage

Owners at every stage of the journey

We work with founders, operators, and transitioning owners across a wide range of industries and business sizes. Whether you're still building, preparing to exit, or navigating what comes after, we're here to make sure your financial life keeps pace with your business.

Start a conversation →

Questions business owners ask

When should I start planning for a business exit?

Earlier than most owners do. The decisions that determine how much of the sale price you actually keep, including entity structure, asset versus stock sale treatment, installment arrangements, and Qualified Small Business Stock eligibility, generally need to be in place years before a transaction to have their full effect. By the time an offer is on the table, several of the most valuable planning windows have already closed. If you think a sale is somewhere on the horizon, even five or more years out, that is the right time to start.

Do you replace my CPA and attorney, or work with them?

We work with them. We are not a law firm or an accounting firm, and we do not try to be. Our role is to make sure the tax, legal, and investment pieces are built from the same set of facts, coordinating directly with your CPA and attorney so nothing falls through the gaps between them. If you already have professionals you trust, we work alongside them rather than around them.

What size business do you typically work with?

We work with owners across a wide range, from sole proprietors and owner-only businesses through mid-market companies. The right fit has less to do with revenue than with complexity: if your personal and business finances are entangled, if you are weighing a plan design or entity decision, or if a transition of any kind is on the horizon, there is usually work worth doing.

Which retirement plan is right for my business?

It depends on your business profile, your income, and whether you have employees. Our plan selection guide walks through the decision. A Solo 401(k) offers the highest contribution limits for owner-only businesses. A SEP-IRA is simpler with no annual filing requirement. A SIMPLE IRA suits small businesses with a handful of employees. Defined benefit and cash balance plans can allow high-income owners to defer substantially more annually with a corresponding deduction. We evaluate the full landscape against your situation rather than defaulting to one structure.

How do you charge for business owner planning?

Merels Capital is fee-only, which means our only compensation comes from fees our clients pay us directly. We earn no commissions, receive no third-party payments, and sell no proprietary products. Most relationships are structured as an annual advisory fee based on assets under management, but we also offer flat-fee planning engagements and hourly consultations where that fits the work better. All fees are disclosed in writing before any engagement begins.

Can you still help if I already have an offer on the table?

Yes, though the range of available options narrows considerably at that stage. Some pre-sale structuring can no longer be undone once a deal is in motion. What remains valuable is planning for the proceeds: the tax consequences of the deal as structured, how the after-tax amount gets deployed, and what your financial picture looks like on the other side of the close. That post-transaction plan is often the piece nobody has thought through.

How is this different from what a business broker or M&A advisor does?

A broker or M&A advisor works on the transaction itself: finding a buyer, running the process, and negotiating terms. Our focus is everything surrounding it, including how the business and its ownership are positioned in the years before a sale, what the after-tax outcome looks like under different structures, and how the proceeds translate into a durable personal financial plan afterward. The two roles are complementary, and we coordinate with transaction professionals when a deal is underway.

Do I have to move my personal investments to you to get business planning help?

No. Planning engagements and investment management are separate services. Some clients engage us for planning work alone, particularly around a specific decision such as plan design or exit positioning. Others want both coordinated under one roof. The right structure depends on what you actually need, and that is something worth discussing before any engagement begins.

The tax decisions that set your effective rate

Worksheets, the 2026 plan ceilings, and the calendar that makes them actionable.

The Business Owner Tax Planning Guide

The four decisions that set your effective rate, a reasonable compensation worksheet for the S-Corp question, the 2026 retirement plan ceilings side by side, and the month-by-month calendar that makes any of it actionable.

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Guides for business owners

Longer-form detail on the areas owners ask about most.

Let's talk about your business and your future.

Every business owner's situation is different. Tell us where you are and we'll help you think through what comes next.